I'll let someone else report the ICA violation that slipped into that last post.....
Bill, it will shock everyone for me to say this, but bgriffin is correct in his objection to your original post; I pointed out the same thing. #21 on this particular list has nothing to do with MF's ranking as a mystery shop company. GfK (international company) and Maritz (possibly international as well) landed higher than MF on this list based on their total *market research* earnings. There is no way to know, based on this list, what their respective total *mystery shopping* revenues might be.
As I said before you are comparing apples (mystery shop ranking) to fruit (market research ranking, one component of which is mystery shopping).
If MF is #1 in number of shoppers, then they are #1 in number of shoppers. If they are also #1 in MS revenue, then they are #1 in MS revenue. As long as they don't claim #1 revenue if they don't rank there, they can still call themselves #1 based on the size of their shopper base.
There is absolutely no reason to discuss this further because you *don't have any facts about their MS revenue, shopper base, client base, or number of shops*. So what are we going to discuss? And what difference does it make anyway?
All you have said is that their failure to be above 2 other companies who outranked them on *this* list means that they are not the #1 mystery shopping company.
Your logic is flawed. Your conclusion is not based on any evidence. This list is moderately interesting but proves nothing regarding who is the biggest, richest, cheapest, best, worse or any other kind of MSC.
Believe whatever you want, including in Santa Claus, but you have proven nothing here because you do not have access to the information needed to do so.
Time to build a bigger bridge.