If it's a small or midsized sedan, it's back seat leg room. They will suggest that you look at the bigger model in their lineup. You decline and move on. If it's the biggest car or an suv, it's gas mileage. They will tell you about how much more efficient the current models are, and compare theirs to a competitor with lower efficiency.
~
up, up, down, down, left, right,left,right, B,A, start.