InPlainSight, for women, it is easier to hide the flyer "discreetly". I just put it in my purse. For men, they would need to fold it up and put it in a pocket; however, since the guidelines say no jeans, the khakis pockets usually aren't as big. If it is cold outside, you could always wear a jacket or coat to hide the flyer.
Shopping across Indiana but mostly around Indianapolis.