Yeah, I don't mind the Shopmetrics blurb. It doesn't have to be anything much at all, since I'm always approved pretty much instantaneously, which proves no one is actually screening the applications.
At least it's better than that stupid Gigwalk "Tell us your opinion of our redesigned website!" shop that you have no chance of getting, but have to write a blurb in support of your application. When I was naive enough to think I had a chance of landing one, I would write earnest blurbs. Before I gave up applying completely, I went through a phase where I knew I had no chance but started putting in prank blurbs, like "My hovercraft is full of eels. I will not buy this record, it is scratched. Gee you have nice thighs" etc.
I'm sure no one read those either.