My Mystery Shopping Cover Was Blown! Here’s what happened.

We just published a new article on Mystery Shopper Magazine.

What do you think of it?

[www.mysteryshoppermagazine.com]


Has your cover ever been blown? What happened?

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Lots of good points here. By the way, obviously if a client demands you "dress the part" then that is the requirement, but the idea that only people who wear fancy clothes can afford fancy cars is really outdated in the area of tech wealth. These sales persons would blow off Mark Zuckerberg if he rolled in with his hoodie and jeans.
I chuckled when I read this "Portraying a luxury customer is difficult. Suffice it to say, most mystery shoppers are not wealthy or we would not be out mystery shopping as a side hustle." Does Alice read the forum because we literally just had this discussion....and comments to the contrary...lol

Kim


Edited 1 time(s). Last edit at 12/13/2018 05:01PM by kimmiemae.
I know several people that are multi-millionaires. They do not dress up to shop for a vehicle. They also want the best deal they can get. My daughter drove into the dealership in her Toyota Sienna in tough shape, since she was driving around the soccer high school team. She ended up purchasing 3 used cars, 2 Toyota's for her boys going to college and an Lexus for herself. Not the same day, within a few weeks.

Edited 1 time(s). Last edit at 12/13/2018 05:22PM by shopper8.
I sold multi-million dollar homes to folks wearing cutoffs and sandals. Some even came to the settlement attorney's office so attired.

Based in MD, near DC
Shopping from the Carolinas to New York
Have video cam; will travel

Poor customer service? Don't get mad; get video.
Two responses: 1. "Dressing the part" makes me think of the John Molloy books from the preppy 80s (or thereabouts). Some people still dress this way. No one does this in my casual part of the world. 2. Someone told people that I was a mystery shopper. This generated glares, whispers, rolled eyes, and other rude behaviors everywhere I went. Then, I began to tell people that I was a Mer-Chan-Di-Ser. Saying it slowly seemed to awaken awareness, and people stopped treating me as if I had plague or, worse, was a *in hushed tones* mystery shopper. Now, people don't think anything at all of me, as it used to be and always should be. I am just my goofy, wacky, sometimes serious old bear of a self.

Pronoun, schmonoun. I am a female human.
I consider the wardrobe only part of “dressing the part”. I feel you also need to be convincing in your speech, body language and attitude. When you only throw on your fancy duds for high end shops, it can be pretty apparent through your body language (unless you regularly do high end shops). Acting the part is so much more than how you dress. I agree though that wealthy people don’t always dress to the nines, so that by itself isn’t enough.
My take on luxury car shops is the clients want to find out how good the sales person is at selling financing to someone who doesn’t need it, since that’s where the money is for most dealerships.
There are an amazing number of salespeople who think they can spot money, or the lack of it. My guess is that many of them fail, and deservedly so.

@NinS wrote:

These sales persons would blow off Mark Zuckerberg if he rolled in with his hoodie and jeans.
It is all in the shoes and accessories. Wear expensive shoes, carry a high end purse or wear expensive sunglasses.
Remember Howard Hughes?? He looked like a bum.
When I go out with my parents I'm amazed at how poorly they are treated at upscale establishments. The locations have preconceived notions of who can afford to patronize their establishments that is way off base. The truth is I, with my education and appropriate clothes, am not the demographic they are looking for, where my parents in their old Levi's jeans, Sears shirts and boots are. They chose to drive a 20-year-old Mazda then decide to splurge on a well equipped Mercedes for their final years. When secret shopping we are often playing a stereotype, but as baby boomers age in the US I think this stereotype is outdated.

Edited 1 time(s). Last edit at 12/14/2018 07:13AM by wwin.
Add a pair of pressed jeans to the shoes, purse and bag. Have the back story and scenario down pat and walk in like you own the place. Has never failed me.
@amberngriffinco wrote:

Remember Howard Hughes?? He looked like a bum.
Remember the guy who said Hughes left him everything in his will? Melvin Dumar? He died recently.
For my day job I work in a very wealthy area. I don’t judge people or treat them differently at all based on how they are dressed, etc. Many times I have been ringing up a customer who looks like a total raga muffin, and then they end up pulling out their Amex Centurion card to pay.
A MSC told me I had been identified as the shopper. I can't figure out how, but couldn't do the shop for a long time.

When a flower doesn’t bloom, you fix the environment in which it grows, not the flower.
Alexander Den Heijer
I was identified a few times because of stupid things I did. I was told I could not go back there for "X" amount of time and I did that. Only once did the employee "nail" me. I won't say what it was but when all was said and done he said he knew I was a MS. My guess is they flagged me in the computer somehow. I didn't try and deny it but just shook my head. I said the best advice I can give him is to shut up and not say a word about this visit and if he is smart to never say that again because the employee can have the shop rejected and all of the hard work he put in to impress knowing who the shopper was would go down the drain. I never went back to that location again.
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