I am located 2 mls. from 2 stores and 3 1/2 mls. from a 3rd. In addition, there are 22 Krogers I pass within fewer than 5 mls. while traveling to restock my store. Paraphrasing an old adage, one shopper's meat can easily be another's poison.
A second advantage is the opportunity to save utilizing the red produce bags, the reduced deli food and the aged meat.
I do not believe the MSC was attempting to deceive anyone. In my opinion, the client exercised their prerogative and, concerning both the pick-up and fuel shops, changed their mind. Going forward, they could easily eliminate the competitor and/or 4 visits per location.