When did merchandising become a sales position?

I have been receiving emails about merchandising positions, but when I look further into the positions, they are, for the most part, a sales job. I love to go store to store, pulling out back stock, pulling DC's, straightening and cutting in new product, even writing up damaged/DC's to return. Planograms, not a problem, build a spinner display rack, in a heartbeat. Even product repackaging. I hate selling. It just isn't in my blood. I don't do the very lucrative Demo work for the same reason. If a customer comes up to me while I am working, I will help them in a second, to the best of my ability, but to try to sell the store a product line or stand by a table giving a spiel about something, not for me. I admire the people that are built that way, I just loath it. I have even put it in my NARMS listing NO sales, demos or 3rd shift. Anyone else notice this shift to "comfortable influencing store buyers to meet sales quotas" buried in the merchandiser job descriptions?

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It has been that way for years but changing to include more of it.
The merchandising companies are trying for every single sale they can get.
Of course the pay is the same or less. You are a merchandiser are cheaper that a regular sales rep and they know it.

My very merchandising company taught me one thing,
you cannot sell a product if it is sitting on a backroom shelf. That part is true.

Ps I hate the selling part too!
I am with you on the sales part too. I am just not very good at it. I cringe every time I see a work order to sell in a display. The companies bid on work for merchandising assignments that include a sales component in order to get the merchandising contracts. IMHO
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