Flash Wrote:
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> I still guess I just don't 'get it'. Every ICA I
> remember ever signing has in it the ethical
> standards they expect of THEIR shoppers.
> Virtually every company has training,
> instructions, certifications and/or writing
> samples they find valid for THEIR shops. So the
> information is out there for free even for the
> newbie who is willing to read. As for how tos and
> other information, that is where I see shopper
> forums as being willing participants to keep
> newbies from needing to unnecessarily shell out
> their money for something that IMHO will not do
> them nearly as much good as doing some shops.
> Thus it continues to amaze me that folks who offer
> no shopper assistance on a forum come on
> proclaiming the great value of paying for
> certifications because it teaches and makes folks
> 'qualified'. Does Gold Certification prohibit
> your being helpful except in promoting
> Certification?
In response:
1. It is possible that "all that information" is available "for free," in the limited sense of "no money changes hands." But even for an adept user of Google, the resources of your local library, and other research tools, how many hours would it take to amass the same body of knowledge as the MSPA's course holds? Placing just minimal value on one's time, and considering the development and administrative costs underwritten by the MSPA, anyone with an ounce of business sense can see that $100 for the Gold certificate is quite a bargain.
Whether you, personally, believe that you can benefit is beside the point. Will there ever be a mystery shopping course that will seriously challenge the mental abilities of someone who already has a good education and vast experience in the field? Doubtful! One needs quite a varied and well-developed set of skills to succeed in this business, but intellectual rigour is not required.
2. The best possible general advice that I can give to new shoppers, who are the focus of this board I understand, is to investigate all educational opportunities available in this field such as the MSPA course and the Independent Mystery Shoppers Conference.
Is it envy, Flash? You chose to learn the business on your own so you resent anyone who is in a position to take advantage of these opportunities to work their way more speedily and efficiently up the shopping ladder?
3. Where is it stated that every single shopper out there is entitled to benefit from all the knowledge and expertise that I have diligently acquired, again, "for free"?
My particular area is video shopping. It is my full-time business, and I am jolly good at it (she says modestly), with hundreds of successful shops to my credit and an enviable reputation for the quality of my work. I have written one MSC's video training course, considered to be the best in the industry.
I act as an ad hoc, volunteer, one-woman shopper helpline for a specialist MSC, and also meet with shoppers regularly, both locally and further afield, helping them to sort out specific problems with aim and equipment. I have invited any shopper on this board to send me a private message if they would like assistance, guidance or general information. Video shopping is very different from traditional mystery shopping, obviously, and it is far more beneficial to address issues on a one-to-one basis rather than en masse. To intimate that I am not helpful to shoppers is way, way, off base.
Will I post a list of MSCs involved in this market sector? No, no more than you would expect someone to tell us all where to head for casino, hotel or cruise shops. Believe me, if someone is incapable of identifying these companies after being pointed toward a range of sources, they do not have the ability to do the necessary research prior to carrying out a video shopping assignment in the first place. However, if one of my client companies asks if I know of a good shopper in a certain region, and I am able to refer someone whom I have met through a forum or any other channel, I am always delighted to do so.
Will I offer any help or advice on other various and assorted threads where others are far more likely to have the required expertise a newbie needs? No, again. I shall leave the intricacies of gas stations and grocery stores to those who do them well -- all those photographs, all those different interactions, are quite intimidating to me!
Poofoo, thank you for springing to my defense. I am sorry that you have taken some flack for it. Strange ... certain members of this forum have criticized Volition members for their behaviour, but I do not recall ever being flamed before ...