Well, Ipsos made certain assumptions, and not all of them are valid. It appears Ipsos assumed that all surgical and N-95 masks should be reserved for medical personnel and people who really need them and that shoppers don't really need such masks.
Also, perhaps IPSOS does not want shoppers to draw more attention than necessary while shopping? I know I notice people wearing N-95 masks more than I notice people wearing other types of masks in public. That's because the vast majority of people in my area are not wearing N-95 masks.
I am in more than one high-risk group for the Rona and still have some N-95 masks I bought from before the pandemic. I just choose not to wear them unless I feel I really need the extra protection. Everyone has to decide for themselves what type of mask, if any, they wear. Ipsos gets to decide what their shoppers are allowed to do during Ipsos shops. Shoppers get to decide whether they will perform shops. I know I would not apply for, or accept, any Ipsos shop where I feel wearing a cloth mask would be insufficient protection from the virus.
Edited 1 time(s). Last edit at 05/02/2020 08:38PM by BusyBeeBuzzBuzzBuzz.