On the topic of current POP, I believe early should be marked as not current.
The POP materials generally have a put up date and a take down date. A manager actually showed me where it was on the sign when I told them their POP wasn't current. The correct image was on the other side of the sign.
If the Jan POP has a promotion that doesn't start until Jan 1 but is posted in December, how will a customer know it is not currently available. What if the promotion said double rewards? The customer is disappointed when they don't receive the extra rewards because the promotion hasn't started yet.
The job isn't about what we think is right or wrong. There are directions for one of the companies that is zero wiggle room, it is either 100% compliant or it is non-compliant.
Edited 1 time(s). Last edit at 01/27/2021 09:21PM by JasperJohnson.