@DTrump wrote:
Five Guys are closing one by one in my area. So many burger chains out there now. Their prices are somewhat on the higher side. My biggest complaint is they have not changed their menu ever. It just gets boring after awhile. I usually order veggie sandwich and check for the quality. Take one bit and throw it out.
re: changing menu
I dunno. It's a tough one. I come from a family with lots of entrepreneurs in the food space.
Sometimes you don't want to tinker with a masterpiece. I think of In-N-Out. I think they've been the same for decades?
I agree there are lots of interesting competitors out there with their own unique styles. Fatburger, Whataburger, Habit Burger, Culver Burger, Shake Shack, Smashburger, etc. etc.
I really like FG's style.

It's pure natural ingredient flavor to me. You don't have some thick or powerful tasting sauce that hides the natural flavor of their beef. Nor is the bun coated with globs of butter and super sugary.
I like their plain egg buns that allow the taste of that fresh meat patty to shine. They fresh cut their fries (and all veggies) EVERY morning. They taste fresh and natural. Not frozen. You taste the potato and skins' natural flavors.
I LOVE YOU FIVE GUYS. PLEASE DON'T EVER CHANGE.
But I get that others may want a new twist or different style of burger at times. A business does have to be careful to expand into something else, though, as they could lose money if it's not popular.